St.Marys Management Fest

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Management Fest at ELIMS on November 24th

Event Rules.

CHAKRA VYUH (TREASURE HUNT)

•             Only registered teams are eligible.

•             Registration fee- 300 per team

•             Number of participants per team : 5

•             More than one team can be participated from one college.

•             Prelims will be conducted as first round(Elimination)

•             Teams found in any form of malpractices will be disqualified.

•             The organizing committee will not be responsible for any unfortunate events.

•             Keep your clues intact.

•             Decision of judges will be the final and no more queries shall be entertained.

•             1st prize- Rs 8000

ASWAMEDHA (Quiz)

•             Each team consists of 2 members

•             Registration fee- 50 per head

•             Maximum 2 teams can be participated from one college.

•             The quiz will be conducted in 4 rounds.

•             Use of mobile phones are prohibited in rounds

•             The judges decision will be final.

•             1.'prize- Rs 5000

              2° prize- Rs 3000

KARMA YUKTA(BEST MANAGEMENT TEAM)

•             Each team should have 5 participants.

•             Registration fee- Rs 300 per team

•             After registration no alteration can be made regarding team members.

•             One laptop per team is compulsory

•             Please carry your mobile phones.

Event Rules.

•             Doubts should be clarified at the beginning of each round.

•             Any team reporting after specified time will be eliminated.

•             Decisions made by judges will be final.

•             1. prize — Rs 8000 2. prize — Rs 4000

SITACHITRA (SPOT PHOTOGRAPHY)

•             Only Mobile phones can be used

•             No other cameras can be used

•             No edits and watermarks are allowed in the image.

•             Theme will be provided on spot.

•             Submission tirne end @2:OOpm

•             Participants should not capture the photographs using sources of mobile application

•             Sendyour entry with: Participant Name, College name, Course, Theme/caption and send the entries to: eleganza2k17elims@gmail.com

                  1. prize- Rs 1000

VISHWARUPA (FACE PAINTING)

•             It is a team event.

•             There can be only 2 participants in a team.(a painter and a model)

•             Participants should bring their own colours, brushes etc.

•             Tirne limit is 2 hours.

•             Topic will be given on the spot.

•             Participants should explain the theme/concept to the jury.

•             Participants will be judged on the basis of creativity, innovation and design.

•             Decision of the judges will be final and binding.

•             1. prize Rs 3000

NRITHARANGA (spot dance-solo)

•             Registration fee — Rs 100

•             Participants should not carry any properties

•             Duration should not exceed 5 minutes

•             The additional instructions, if any will be announced on the spot

•             Decision of the judges will be final

•             Judgement will be based on expression, adaptability, timing and beat.

•             Spot registration will be available.

•             1. prize-3000

               2. prize-1500

Event Rule

NRITHARANGA(GROUP DANCE)

•             A Group should have 4-12 members.

•             Registration fee : Rs 800 per group.

•             Duration should not exceed 10 minutes.

•             Fire, water and other dangerous properties are not allowed.

•             Vulgar costumes are strictly prohibited.

•             Judgement will be based on costume, musicality and coordination.

•             Any form of dance can be performed.

•             Choice of songs is open to the participants.

•             Decision of judges will be final.

•             Registration will be closed at 10am.

•             1. prize- Rs 15500

              2. prize-Rs 5500

JALWA (RAMP WALK)

•             Registration fee is 200 per head.

•             There will be 4 rounds.

•             Participants should bring atleast 4 costumes

•             Only for men

1.Prize :5500

2. Prize :2500

Marketing Management MARCH 2016

SECOND SEMESTER B.Com. (CSS) DEGREE EXAMINATIONS, MARCH 2016

Complementary Course BC2 C02: Marketing Management

Time: 3 Hours                                                                                   Max. Marks: 80

 I. Answer all questions: (10 x 1 = 10 Marks)

A. Choose the correct answer 1. The term ‘Marketing Myopia’ was introduced by ———

(a) N H Borden (b) Theodore Levitt (c) E.J. Mc Carthy (d) None of these

2. The only revenue producing element in the marketing mix is ———

 (a) Product (b) Price (c) Place (d) Promotion

 3. ——— means the set of market intermediaries through which the goods flow from producer to consumer.

 (a) Channel of distribution (b) Intensive distribution (c) Multiple distribution (d) Physical distribution 4. MRP stands for:

(a) Managing Public Relations (b) Measuring Public Relations (c) Marketing Public Relations (d) Monitoring Public Relations

 5. ——— refers to word of mouth through electronic channels.

(a) e-commerce (b) viral marketing (c) e-mail marketing (d) encryption

B. Fill in the blanks

 6. ——— is a paid form of communication by an identified sponsor.

7. ——— refers to marketing strategies under conditions of scarcity and during the period of shortage.

8. The concept of marketing mix was developed by ———

9. ——— motives are those motives which determine where or from whom products are purchased. 10. ——— is the complete list of all the products offered for sale by a company. 

II. Answer any eight of the following questions: (8 x 2 = 16 Marks)

11. What do you mean by market segmentation?

12. What is price bundling?

13. Explain the term Brand Loyalty.

14. Write any two objectives of pricing.

15. Expand AIDAS.

16. Define rural marketing.

17. What is morph marketing?

18. What are the major problems associated with Green marketing?

19. Explain marketing mix.

 20. What are the advantages of target marketing?

 III. Answer any six of the following questions: (6 x 4 = 24 Marks)

 21. Explain the concept of product life cycle.

 22. What are the factors influencing the choice of distribution channel?

23. What are the differences between direct marketing and advertising?

 24. Define social marketing. What are its features?

25. What are the limitations of internet marketing?

 26. “Marketing is inevitable for the company”. Comment on the statement.

 27. What are the functions of retailers?

28. Explain the characteristics of consumer behaviour.

 IV. Answer any two of the following questions: (2 x 15 = 30 Marks)

29. Define branding. What are the advantages of branding to consumer and marketers?

30. Explain the various sales promotion methods undertaken at dealer’s as well as consumer’s level. 31. Mention the important methods of pricing with advantages and disadvantages of each.

IT for Business & Management MARCH 2015

SECOND SEMESTER B.B.A. (CBCSS) DEGREE EXAMINATIONS,

MARCH 2015

BBIIC02 - IT for Business & Management

  Time: 3 hrs                                                                                                    Max. Marks: 80

I. Choose the correct answer: (5x1=5 Marks)

1. In MS Access, which of the following is used to retrieve specific data from a database?

a. Tables b. Forms c. Queries d. Reports

2. The Panel at the top of the MS-Word document is called

a. Menu b. Program c. Ribbon d. Toolbar

3. Identify the IP address from the following

(a) 300 .215.317.3 (b) 302.215@417.5 (c) 202.50.20.148 (d) 202-50-20-148

4.To start a spell check in PowerPoint the following Function key is used

 a. F1 b. F2 c. F5 d. F7

5. The syntax of the NPER function is NPER (rate,pmt, pv, [fv] , _______ ) a. values b. ipsmt c. irr d. type

Fill in the blanks (5x1=5 Marks)

6. DTP stands for _______

7. Ctrl + E button is used to align the text at the __________

8. A ____________ is an integrated collection of logically related records and files.

9. When we cut text , it is stored on the ___________

10. A practice used by human being to destroy computer systems is known as ____________

II. Answer any eight questions briefly. (8x2=16 Marks)

11. Define office automation.

12. What do you mean by Range in Excel?

13. What is a primary key in Microsoft Access?

14. What is GUI?

15. What is meant by Virtual Office?

16. Give any two advantages and disadvantages of a Dial-up Connection.

17. Give the syntax of DMIN function.

18. What do you mean by slide transition?

19. Write a note on Non-impact Printer?

III. Answer any six questions as short essays (6x4=24 Marks)

20. What is Drop cap? What is its use?

21. What are the Functions of a Data Base Administrator (DBA)?

22. Comment on the four Objects used in MS Access 2010.

23. What solution does Freezing Panes provide in MS Excel?

24. Explain “Goal Seek” feature in Excel.

25. How is DBMS found useful in a service industry?

26. What is a Spreadsheet? Mention its advantages.

27. What are the objectives of office automation?

28. Describe any four important applications of internet in business.

IV. Answer any two questions as essays. (2x15=30 Marks)

29. Compare Hierarchical network and Relational database model in DBMS.

30. Give a brief description on Web Browsers, Search engines and Web Portal.

31. Briefly explain the main classification of printers.

Link Your Aadhaar To SIM From Home

Link Your Aadhaar To SIM From Home

For the ease of mobile phone subscribers, the government had introduced three new methods to link the SIM with Aadhaar. According to a government directive, mobile users have to link their Aadhaar card with their SIM by February 6, 2018. According to the UIDAI (Unique Identification Authority of India), the issuer of the 12-digit personal identification number and Aadhaar card, from December 1, 2017, Aadhaar card holders can link their UID with mobile number or SIM from the comfort of their home. "No need to give finger prints to local SIM card retailer for your mobile phone verification... From December 1, 2017, you can do it from comfort of your home through OTP received on mobile number registered with Aadhaar," said the UIDAI.

For the ease of mobile phone subscribers, the government had introduced three new methods to link the SIM with Aadhaar. These new methods are: OTP-or One-Time Password-based linking, app-based linking and Aadhaar linking via an IVRS facility

OTP or One-Time Pin is a mode of authentication offered by the UIDAI. Under one-time PIN-based authentication, an OTP with a limited period validity is sent to the mobile number and/ or e-mail address of the Aadhaar number holder registered with Aadhaar. "The Aadhaar number holder shall provide this OTP along with his Aadhaar number during authentication and the same shall be matched with the OTP generated by the Authority," according to the UIDAI website.

It has now become mandatory to link one's bank account and insurance policies with Aadhaar also, and the deadline to do so is December 31, 2017.

However NRIs (Non Resident Indians) and PIOs (Person of Indian Origin) are not required to link bank accounts and other services with Aadhaar, the Unique Identification Authority of India (UIDAI) said on Friday, while instructing various implementation agencies to work out a mechanism to verify the status of such individuals.

Source  : NDTV website